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Social media, in various forms, has emerged as a significant communication tool in today's digital age. This study investigates the impact of using the Twitter application to enhance rhetorical skills among students at the College of Sciences and Humanities in Al-Aflaj Governorate, Saudi Arabia. A quasi-experimental approach was utilized, with 140 students in the first semester of the year 1445 AH divided into experimental and control groups. Both groups adhered to the prescribed curriculum, but the experimental group received additional instruction on rhetorical techniques through Twitter. Pre- and post-tests were conducted for both groups, with statistical analysis showing the experimental group outperforming the control group, indicating significant achievement differences in favor of the experimental group. This study demonstrates a notable 38% improvement in rhetorical skills among students at the College of Sciences and Humanities in Al-Aflaj through Twitter use. These findings emphasize the potential of social media platforms like Twitter to enhance educational outcomes. Consequently, the integration of Twitter into the educational process is recommended. The study also suggests formally incorporating Twitter into language teaching frameworks and providing faculty training in blended learning practices.